I’ve had a few clients ask this question and this Reddit answer is the most succinct definition I can give:

In more detail, if you think of an API like a restaurant menu of all the options of data you could retrieve and functions you can do.
- You initiate the request (“I’ll have the burger, please”)
- You get an immediate response (your food)
- You can order whenever you want
- But you have to keep asking if you want updates (“Is my order ready yet?”)
You check a weather app. The app calls the weather service’s API asking “What’s the weather in Houston?” and gets back “75°F and sunny.”
Direction:
- API: You ask → Service responds (Pull)
- Webhook: Service tells you when something happens (Push)
Timing:
- API: Real-time, on-demand (“What’s happening NOW?”)
- Webhook: Event-driven (“Tell me WHEN something happens”)
Efficiency:
- API: Can be inefficient if you’re constantly checking for updates
- Webhook: Efficient for notifications – no wasted checks
The Crossover
They often work together! Here’s a common WordPress/LMS scenario you might relate to:
- Someone enrolls in your LifterLMS course (triggers a webhook)
- The webhook notifies your email system
- Your email system uses an API to get more student details
- Then sends a personalized welcome email
Another example with WooCommerce:
- Webhook tells you “Order placed!”
- You use the API to fetch full order details
- You use another API to update inventory
- A webhook later notifies you “Payment confirmed!”
When to Use Which?
Use APIs when:
- You need information on-demand
- You want to retrieve specific data
- You’re building interactive features
Use Webhooks when:
- You need to know when something happens
- You want to automate reactions to events
- You’re syncing systems in real-time